(NEW YORK) — The Colonel follows exactly 11 users on Twitter and today one social media savvy user found out the hilarious and punny reason why!
Kentucky Fried Chicken (KFC) follows six men named “Herb” and 5 “Spice” girls from the all-girl British pop group in what appears to be an ode to the company’s original-recipe blend of 11 herbs and spices.
.@KFC follows 11 people.
Those 11 people? 5 Spice Girls and 6 guys named Herb.
11 Herbs & Spices. I need time to process this.
— Edge (@edgette22) October 19, 2017
The original tweet revealing the fast food chain’s genius marketing move was first posted by @edgette22 had been favorited more than 484,000 times and retweeted over 200,000 times as of midday Friday.
— Chris Espinosa (@cdespinosa) October 20, 2017
Just realized they weren't following back.
Good joke though.
— Wendy's (@Wendys) October 20, 2017
The chief brand officer of Ford even made an incredible offer to the anonymous person behind the move. “To whomever runs the KFC Twitter account and thought of this. Call me whenever you need a job. You a genius,” Musa Tariq tweeted.
— Musa Tariq (@MusaTariq) October 20, 2017
Other KFC social media accounts don’t appear to adhere to the 11 “Herbs” and Spices” formula. The company’s Instagram follows 67 users.
KFC did not immediately respond to ABC News’ request for comment, and the person behind the marketing move remains anonymous.
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